Lorraine Ball @LorraineBall Your website has to do more than just look good, it needs to be filled...
Results for "ten mistakes"
300 Selfies & Other Instagram Mistakes
It is a part of my job to have social media profiles everywhere, both personally as Lorraine Ball...
What Goes In The Footer: Tragic Web Design Mistakes
Don’t let the bottom be the last thing you talk about with your web designer. Your web design’s...
Event Calendar Content – You’re Doing It Wrong
When you go to a website with the hope of finding something to do this weekend, there is there’s nothing more frustrating than landing on an outdated, crusty old event calendar. A good calendar should feature upcoming events designed for quick scans and easy searches, but all too often websites miss the mark.
Your Content Marketing Resources
Content marketing is a ginormous elephant of a word, covering everything from blogging to social media to email marketing with its wrinkly grey body. Thankfully, the intrepid writers at Roundpeg have been tirelessly pumping out blogs focused on helping you improve your content strategy for years.
Learn the Way of the Content Style Guide
Are you creating content for your brand? You are? That’s dope! But make sure you’re keeping a few things in mind: Is your content “on brand?” Does it maintain a consistent voice? Are you writing for your primary audience? Do you have any idea what these questions mean? If the answer to any of those questions (especially the last one) was no, that’s ok.
Google Chrome Extensions Worth Using
Social media takes time. If you are committed to staying on top of social, crafting tweets and managing profiles takes a big chunk out of your day. Of course, there are things you can do to cut down on the time investment, but even using scheduling tools you’re still going to spend time creating content and digging around the internet to find interesting and relevant articles to share. A few weeks ago I found a list of Google Chrome plugins that help streamline content marketing and make daily functions of the job easier, faster and more efficient. After trying them out, these are the 3 that noticeably increased my efficiency.
5 Common SEO Mistakes
Editor's Note: Even though this post is several years old, Jennifer's comments on common SEO...
Why Your Content Needs Approval
Everyone thinks their content is great, perfect, the bees knees, etc. But I'm going to let you in...
The Goldmine of Old Content
Editor’s Note: Originally written in 2013, Tamre’s ideas on finding new angles for the same topic...