The Three “P’s” of WordPress

The Three “P’s” of WordPress

As a marketing student I learned about the Four “P”s of marketing: product, place, price, and promotion. Every marketing decision can be traced back to a strategy supporting one or more of these important “P”s. The Three “P’s”...
Do’s and Don’ts of Your Website Footer

Do’s and Don’ts of Your Website Footer

Scroll to the bottom of this page right now. Seriously, look down there. Just really quick, then come right back. I’ll wait. That big blue ribbon you see at the bottom of the page, and every page for that matter, is a footer. This inconspicuous area of your...
Who Has Time for Ten Sliders?

Who Has Time for Ten Sliders?

We were building a website for a school and the director gave us ten images for the home page. TEN IMAGES!!!! She envisioned a slider with ten separate messages changing every few seconds. If you haven’t figured out by now, I firmly believe this is not a good...