I started hearing more about Facebook pixels about 6 months ago and for the most part, I largely avoided them. Facebook’s advertising analytics do a great job of tracking ads. I really didn’t see a huge need to go down the path of pixels when I already had a tracking system that worked.
Kicking off Your Facebook Marketing Program It doesn't matter if you personally love or hate...
When done right, Facebook Live is a powerful social tool for your business page. Use these tips to make the most out of your next live video.
Confession time. Writing this blog took a lot longer than it should have. Mostly because I got swept up in scrolling through my Facebook timeline. Here’s what happened when I went to find out what Facebook thinks of me.
Is it worth it to spend money on Facebook ads? This has been a very valid question marketers and business owners have been asking since the social media Goliath known as Facebook began to grow to the size and stature that it is today.
Learn the ins and outs of online advertising through the major online advertising players, including social media advertising options.
To spend or not to spend is not the question. There is a cost to acquire a facebook fan. The real...
If you run a small business, you need to be on Facebook. No exceptions. One of the first places people go when looking for business information is Facebook. We’ve already talked extensively about why small businesses need a presence on the social channel, so today I want to hit the highlights of a few of the most important things to do when setting up a business page account.
It’s no secret that Facebook changes things up from time to time. Everything from design style to the news feed algorithm gets overhauled every once in a while. But to be fair, this has been true since the beginning of Facebook. Today, I want to tackle the new-ish algorithm change and what Facebook is saying about it.
As LinkedIn has expanded their platform beyond paid memberships and job listings, which appeal to recruiters, they have created opportunities for business owners to reach the more than 400 million users. . The LinkedIn advertising package allows companies to put their messages in front of decision makers with a relatively small investment.