What’s in this kit

Podcast

For a relatively small investment, even a novice marketer can reach a wide audience on Facebook, but when you are ready to go beyond the basics, then Lindsey Anderson has some solid tips for you.  From building an audience by “Carpet Bombing” or retargeting your ads from landing pages used in your Google Adword campaigns, she explains how you can reach the right people at the right time.

White papers:

Dominate Facebook – Explore the ins and outs of Facebook advertising from different options, using the manager tools and collecting the data from your campaigns.

Guide to Online Advertising – Learn the pros and cons of each of the major online advertising players, including social media advertising options. We’ll help you understand the available options and associated fees so when you spend, you’ll spend wisely.

Leverage LinkedIn – Today LinkedIn is the primary network for a significant number of business professionals. Learn to use LinkedIn to reach more prospects.

Video:

Expand Your Reach with Facebook and Email Advertising – Amplify your message and drive new customers to your list.

From Our Blog

Using the Carpet Bombing Technique on Facebook – Carpet bombing is a cost-effective way of reaching as many people as possible in a certain demographic or specific geographic region. Like the unguided bombs used in military operations, the first part of this program relies on a widespread message focused on just a zip code or radius. (Read More)

See you next week.

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