It is the same story every year. The first of December arrives and everything slows down. But there are still 30 days of business left so don’t let the time slip away. Invest in yourself before the year comes to a close. We have a terrific line-up of end of year marketing webinars so you can even learn from the comfort of your own home. And as a bonus, many of these webinars have a companion workbook. So register for a session or two ( or even the entire series) and get ready to start 2017 with a bang!
11/28 4:00 PM Power of the Inbox
When customers and prospects open your email what do they see? Are they bored or motivated to action? This powerful seminar takes you step-by-step through the keys to effective email marketing: What it really is, what it can do for your business and the five easy steps you must take to harness the power of the inbox.
11/29 4 :00 PM Content Marketing: What to Say and How to Say It
This seminar will teach you the time-saving tips, techniques, and yes, even apps that will help your content – and the way you share it – succeed! You’ll learn how to: Create, curate and extend in ways which help you achieve your goals. We’ll discuss how many links create the most engagement, how to turn questions into high-open subject lines and share tips on using graphics, pictures and videos.
11/30 4:00 PM Look Great in the Inbox
First impressions matter – how are YOU doing with your emails? This seminar will help you avoid common mistakes and maximize your emails for powerful impact! In this session, you will learn: How placement, pictures, even colors can reinforce recognition & engagement. We’ll discuss how to improve readability and use images more effectively.
12/1 4:00 PM Automate Your Marketing
If you sent the same information over and over, such as welcome emails, anniversary greetings or follow-ups to proposals, then autoresponse campaigns may be just what you are looking for so simplify your business. This seminar will show you how these campaigns work, and when they make sense We’ll also cover dos and don’ts, show a sample autoresponder calendar, and share real case studies of success with autoresponder campaigns. Register now
12/6 4:00 PM Why People Hate Your Website
Whether you are planning your first website or considering a redesign of your existing site, spend a few minutes to discover the common mistakes which turn off prospective customers. Join us as we cover design, content, conversion, or search mistakes and simple strategies for improvement. Register now
Words Count! Whether you are writing titles for blog posts, subject lines for email newsletters, text snippets for social media posts, or headlines for print advertisements, brochures or direct mail, your objective is to get potential customers to stop and pay attention to what you have to say. In this lively session, you’ll discover the secrets to writing great headlines which get noticed and encourage your customers to open your email. Register now
12/12 4:00 PM Drive New Business with Social Media
You know you should be on social media for your business or non-profit. You know it can help you drive more new and repeat business for your organization. But, do you know why? Do you know which social media platform will have the biggest bang for your buck? And when you start your profile, do you know what to say and how to grow your following? This session will answer all of those questions and more! Register now
Mobile internet usage is growing fast – more people are starting to receive and read your email and social media messages with their smartphones. And more businesses are starting to use mobile to create marketing communications and make it easy for their customers to buy from them. Discover how you can jump into the mobile game.
Writing a business plan doesn’t have to be overwhelming. You can get started with a simple outline and refine your plan along the way. In this session filled with practical tips we will step you through the critical questions you need to answer at each step along the way
Workbook: Business Plan Outline
We may add a few more end of year marketing webinars, so be sure to bookmark this page and come back to see what we add before the end of the year.