I am excited about teaching Marketing by the Numbers with Howard Cox of Somerset CPA’s later this month. And so when Howard came in to talk about the program details, I thought it would be fun to put together a quick podcast to give people a feel for what we would be covering in the program.
One of the reasons I am so excited about team teaching with Howard is that I have always felt good marketing is all about the numbers. While the creative execution is emotionally based, the decisions of how much, when and where should be financially based.
If you would like to Join Howard and I for the FREE seminar on January 26th fill out the form below. When you do, you will also be given an opportunity to download our LifeTime Value of a Customer worksheet.