More than a Few Words – Episode: 405

Use Your Customer Postcode

Aug. 28, 2019

In America they are called zip codes in Australia they call them post codes.  Whatever the name, this week’s guest Ross Keating believes there are lots of ways business owners can use geographic information to target marketing messages.


Lorraine Ball


About Ross Keating


Ross has appeared on webinars and podcasts in Australia and internationally, showing business owners and executives how to grow more Delighted repeat customers and harvest more sales.

During his 20+ year corporate career Ross became a specialist in implementing Customer Relationship and Customer Retention strategies and systems. He managed sales teams and distribution channels. Ross worked with large businesses in tourism, and in financial service sectors before establishing his independent consultancy practice in 2005.

Ross Keating

Look for MTFW

Wherever You Listen to Podcasts

Marketing Tips and Trends

Never miss another conversation with marketing pros and industry leaders.