In just four days...
You will assemble the framework for your marketing plan. From basic business tips and branding, to defining your ideal client and setting an appropriate budget, this series will set you up for marketing success.
Register today and you will learn how to :
- Define and communicate your competitive advantage
- Narrow your focus and define your ideal client
- Calculate an appropriate marketing budget
- Build an effective marketing plan.
Next Session: 4 PM September 23- 26
Register Now
Next Session Begins
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How it works:
- The interactive webinars are live every afternoon at 4:00 pm during the week of September 23
- Recordings of each session are available for anyone who has participated in the program.
- Companion resources are distributed after each session to all registered participants
Daily Agenda
Day One
Everyone is NOT your customer. In this session we will show you how to narrow your focus to grow your sales.
Day Two
Your brand is more than just a logo. It is the sum total of all the images and messages your company uses to create a positive impression in the mind of your customer. in this session we will give you a tools to evaluate your market and competitors and define a unique brand position.
Day Three
Good marketing begins with the numbers. In this session will look at the lifetime value of your customer to determine what your marketing budget should be. Then we’ll show you how to evaluate your close rate and referral rates to determine how and when you should be investing in marketing.
Day Four
Once you have defined your brand, customer and budget it is time to start figuring out where to spend the money. In this session we will show you how to build a plan framework you can use to grow your business.
%
of small businessness don't have a plan
Would you set off on a road trip without a map?
Of course not! Don’t drive your business without a plan
Your Instructor: Lorraine Ball
Your Instructor: Lorraine Ball
Take Control of Your Marketing
Don’t be intimidated! Now is the time to learn all the steps you need to shape up your website.
I’ll be your guide and coach along the way!
NO MARKETER OR BUSINESS LEFT BEHIND!
