BEGINNER’S GUIDE
To Online Advertising

Inside:

Beginner’s Guide to Online Advertising
Customer Acquisition Budget Worksheet

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What’s in this kit:

Beginner’s Online Advertising Guide – Every platform from Google to Facebook and YP.com to LinkedIn are all offering advertising options. Which are good investments and which are a waste of money?

Customer Acquisition Worksheet – Before you invest in advertising, use this worksheet to decide how much you can afford to spend

More Resources For You

Podcast

Google is always happy to help you spend more money. They will always show you new ways to do more with your advertising. That’s how they generate $17 Billion a quarter. While you can spend more money, the question you need to ask is “should I spend more”.

Google Ads (formerly AdWords) expert, Michelle McNally explains that sometimes it will be worth it.

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Blog Post:

Is Yelp Advertising Worth it?  – There is no doubt that prospective customers use Yelp in high-frequency as a source for business information. However, it is also another avenue of advertising for business owners. READ MORE

Video: Expand Your Reach with Email & Facebook

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