Creating a unique voice in writing is one of the most difficult but important parts of a successful marketing campaign. You need to understand who you are, who your customer is and what you’re trying to accomplish. We talk about what makes for a great voice and what to do–and what not to do–when you raise your voice.

Listen now or subscribe to our feed through iTunes and listen to in on the go.

For more about “Voice” check out our blog www.roundpeg2020.wpengine.com