The EAC (Hamilton County Entrepreneur Advancement Center) has undergone some big changes in its short lifespan. They changed from being a part of a larger organization to standing on their own two feet as an independent not-for-profit. As they have emerged and established their own identity, they felt it was time for a new logo and website which reflected that growth.
The corporate browns and blacks of our old logo fit was replaced by a design which conveyed a greater sense of motion, with the arrow swooping upwards as they spur entrepreneurs on to ever greater heights. The bright green and blue help convey energy and a willingness to look towards the future for the latest and greatest idea.
Their new website is built on a WordPress platform, using the Studiopress Corporate Theme. This is actually one of our favorite themes. It gives us a very simple platform to build on and takes on the feel of the graphics we lay on top of it, with colors, buttons and graphics. I love the choice of images in the banner, which really convey the spirit of this growing organization.
Beyond the look and feel, we added some terrific plugins to expand the functionality, including Zopin Chat, to add real time chat functions and Yoast to improve SEO. We will be adding these tools to other websites we build for growing firms here in Indianapolis and Hamilton counties.