Sam Von Tobel

Digital Media Strategist


See his blog posts

Describe in one word: Hoosier.


Although not technically born in Indiana (Michigan) Sam bleeds cream and crimson. With a degree in Sports Communication from Indiana University, it’s no surprise his favorite basketball teams are the Hoosiers, Colts, Pacers and really any Indiana team that isn’t Purdue.

His official duties at The Peg are writing, strategizing and helping clients meet their goals. As our residents sports guy, he keeps the rest of us up-to-date on Indiana athletics. Outside of his time at little white house, Sam can be found trying local craft beer, tasting new foods and of course watching sports.


“DAMN, look at shawty’s thumbs.”