marketing strategy

effective marketing doesn’t happen by accident.

As a business owner, you wouldn’t hire an employee without telling them what you expect of them. The same is true for your marketing.

Before you spend a dollar on any marketing tactic such as graphic design, web design, inbound or email marketing, you need to know why you’re doing it and what you want the outcome to be.

Everything we do at Roundpeg starts with creating a strategy for your business. We have partnered with our sister company Deksia, to create and manage Local SEO for your business.

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Keep reading to learn more about what a marketing strategy is and why it matters for reaching your business and marketing goals.

breaking down a marketing strategy

brainstorming sessions

You’ve got some pretty good ideas but just aren’t sure if they’ll work for your business. No sweat.

Come bounce your ideas off our marketing team and get honest feedback and suggestions.

Brainstorming sessions are great if you have a good grip on your marketing, but occasionally need a gentle nudge in the right direction.

marketing audits

If you are not sure if your marketing is working or how you compare to your competitors’, a marketing audit might be just the ticket.

We’ll look at your marketing and your competitors through the eyes of your customers. We’ll dive into the analytics to see what’s work and what’s not.

Then we will give you specific ideas and action plans to make the right changes to your marketing.

marketing plans

You know your marketing needs a tune-up. Start with an interactive working session with the Roundpeg crew as we learn about your goals, current marketing activities, budget, and challenges.

Next, we’ll develop a step-by-step plan unique to your business, including a budget, marketing calendar, and action plans. You can execute this plan yourself, or we would be happy to do it for you. It’s your call.

got a project?

Whether you need a new website or some help with your social media, we are ready to start the conversation.