Let’s Saturate and Group

Let’s Saturate and Group

If you’ve ever done a brainstorming session, I can almost guarantee that you’ve done a saturate and group. I know what you’re thinking – “what the heck is a saturate and group?” Let me tell you. Saturate and group is a method of...
Using Instagram Highlights

Using Instagram Highlights

If you’re an Instagram user, you’ve probably seen some businesses use Instagram highlights. There are countless ways someone can use the highlight feature. Brands use these highlights to promote their campaigns, their products, or their team. No matter how...
Successful Music Festival Marketing

Successful Music Festival Marketing

Although I’m no professional, after attending many different music festivals, it’s easy to see which music festival marketing strategies are effective and successful. Social media platforms like Facebook, Instagram, Twitter, and YouTube seem tailor-made...
Video Marketing is Cool

Video Marketing is Cool

Consumers today don’t often realize how brands are incorporating video marketing into their strategies. How often do you find yourself binge-watching videos online? If you’re like me, it’s more often than you’d like to admit. It’s not too hard...