Business Fitness Plan

Inside:

Marketing Starter Kit
S.W.O.T. Matrix Worksheet
Simple Strategic Plan

This kit is part of our Monday Morning Resources collection.

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What’s in this kit:

Marketing Starter Kit – Effective marketing doesn’t happen by accident. It is built on a solid foundation which includes a clear definition of your ideal customer and their needs along with an understanding of your sales process and goals. We’ve boiled down the entire foundation-building process to a few simple questions.

S.W.O.T. Matrix Worksheet – Strength, Weakness, Opportunity and Threat (S.W.O.T) matrix is a snapshot of your business. It looks at how both internal and external factors will affect your business.

Simple Strategic Plan – The strategic planning process doesn’t have to be long and complex. It can be as simple as answering a few questions.

 

More Resources For You

     Podcast

Goals – Your marketing plan should not be a series of random actions, but an organized set of activities tied to specific goals.  Learn more

     Blog Posts:

Your 2018 Marketing Plan Needs Time, Talent & Tools If your plan doesn’t include consideration of the “three ‘T’s”: Time, Talent, and Tools, your plan may never actually get off the ground. Read More

Small Business SWOT Analysis – This tool takes its name from the primary internal and external factors which can impact your business success. Read More

Small Business Marketing According to Bob Ross – A lot of the principles and ideas Bob Ross presents while painting mountains, bushes and trees can be applied to your small business marketing. Read More

Video: Marketing the Balancing Act

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