Marketing Strategy Kit
S.W.O.T. Matrix Worksheet
Positioning Statement Guide
Simple Strategic Plan
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What’s in this kit:
Positioning Statement Workbook – The first piece of our marketing strategy kit defines why people should buy from you. You will sell more when you talk about why you are uniquely qualified to solve a problem. A position statement defines your company in terms which are relevant to prospective customers.
S.W.O.T. Matrix Worksheet – Our S.W.O.T. matrix worksheet will prepare you for whatever comes your way.
Simple Strategic Plan – Success tomorrow starts with a plan today! Creating a strategic plan doesn’t have to be long and complex.
More Resources For You
It isn’t just marketing hype, your brand position statement creates an impression of your company in the mind of your prospective customer. It answers the question, why should I buy from you?
The SWOT Analysis – Almost a Crystal Ball – S.W.O.T. is an abbreviation which stands for Strengths, Weaknesses, Opportunities and Threats. This blog gives you a structured way to look inside your business to evaluate what you do well and what you don’t. It also forces you to look outside your business at what changes are on the horizon which may have an impact. READ MORE
Small Business SWOT Analysis – Using your strengths awareness of your weaknesses, create a plan to clarify which opportunities you will purse, which challenges you will address and how. READ MORE
Video: Small Business Lessons from Cinderella
See you next week!
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