Personal Branding


What’s included:

  • S.W.O.T. Matrix Worksheet
  • Positioning Statement Workbook

Video: Plan Your Website Redesign

What’s in this kit

Podcast

Today, Erik Deckers is recognized across the country as a humorist, author, and marketer. But just a decade ago, that wasn’t the case.  So how did Erik make that transition, and build his personal brand?

Resources:

Position Statement Workbook – You will sell more when you talk about why you are uniquely qualified to solve a problem. A position statement defines your company in terms which are relevant to prospective customers. This workbook includes A step by step process you can use to create an effective positioning statement unique to your company.

S.W.O.T. Matrix Worksheet –
Most business owners dream of a way to predict the future.  While we can’t give you a crystal ball, our S.W.O.T matrix worksheet will prepare you for whatever comes your way.

BLOG POSTS:

 Why CEOs Need a Strong Personal Brand  – This article by Rodika Tollefson of Tollefson Creative Solutions details the importance of having an internal brand and how to develop yours.

READ MORE

Want to learn more?

Every week we deliver resources like this directly to your inbox.  Make sure you never miss another one.