Peer Marketing:

Let Other People Tell Your Story

What’s included:

Podcast: What Other People Say- Listen Now
Blog: How to Build Traffic with UGC – Read Now
Complete Guide to Healthy Networking
Social Networking Guide

Video: Peers vs Pros

Peer Marketing 

Let Other People Tell Your Story

What’s included:

Complete Guide to Healthy Networking
Social Networking Guide
Podcast – User Generated Content – Listen Now

What’s in this kit

Podcast – What Other People Say

When it comes to marketing, you only have so much credibility when you are talking about yourself. Sometimes you have to step back and let other people, your customers or referral partners do the talking for you.

That user generated content, is often more authentic and more compelling than anything you could say about yourself.

White papers:

Social Networking Guide – There are lots of powerful business connections you can make from behind your desk if you follow this simple process. Our 12 Step Social Media Process helps you decide when, where, why and how to use social networks for business.

Complete Guide to Healthy Networking – Business opportunities start with a simple hello. Building great relationships is the key to any successful business but it takes time and effort. Eliminating the trial and error of networking can help you build better relationships faster.

Blog Post:

Build Traffic with User Generated Content – Many business experts agree one of the best ways to grow a business is with “OPM” (Other people’s money). You can reduce your risk, multiply the impact of your capital with loans from banks or resources from investors and accelerate the growth your business.

In a way, this same strategy can apply to your online marketing. To accelerate the expansion of your brand you need “OPC” (Other people’s content). In marketing circles, the technical term is user generated content (UGC).


Peers vs Pros – One of the most common forms of user generated content is the review. Are you looking for a restaurant when you are traveling, a plumber to fix a leaky faucet or the best refrigerator to buy? If you are like most consumers, you probably have checked out a few reviews in your purchase process. In this one minute excerpt from MixWest 2014 Lorraine shares a few thoughts.  You can see the entire presentation here. 

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