There is a lot of expertise within the Indy community, but sometimes it is nice to have an outside perspective.  I had a chance to connect with Matt McGowan (@matt_mcgowan) , Managing Director, Incisive Media to get his view  on the state of online marketing in 2012. As the organizer of the upcoming  SES (Search Engine Strategies ) conference in New York next week he also shared some tips on what he thinks will be the most interesting sessions at this international conference.

You can find the interview on the MarketingTechBlog.