As an Indianapolis web design company, we have learned that each client we work with wants a certain “feel” for their site. Some clients want to exude authority and confidence. Others want to be informative, providing a wealth of information and education.
Organic Health Alliance is a certified, licensed clinic with a distinctly natural approach to health. They practice physical medicine, and treat the whole person–not just the symptoms. This approach led Maria Bond-OHA’s owner-to redesign her site. In her opinion, not enough people in central Indiana were aware that high quality preventative medical treatments were right around the corner. In addition to the informational elements of the site, she wanted her new site to elicit certain emotions when visitors arrived.
The OHA office is full of striking visuals, from the wall of treatment options that greets visitors in the entry to the soothing atmosphere of the consultation rooms. We wanted to bring that sense of calm, healing energy into the site. Through several photo shoots, we were able to capture images we knew would bring life to the site. Not only that, but the visuals in place are ideal to drive home the messages of serenity and education, two of OHA’s core values.
In addition to enticing visitors to visit and use OHA’s services, we also integrated e-commerce into the site with ecwid, our favorite shopping cart plugin from WordPress.
As an Indianapolis web design and marketing agency, we enjoy helping local businesses match their web presence with their culture. In the case of Organic Health Alliance, I believe we accomplished that.