Sales expert Jeff Gitomer has written a terrific post about what to “wear” to a sales call.   He is not referring to your suit or your tie, but what you take with you, how you prepare.    On his “fashion list”: information from their website which includes:

  1. Things your product or service will impact
  2. Identifies leaders and decision makers
  3. Information you don’t understand, so you can ask good questions.

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