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Marketing and Technology Updates for Small Business Owners

Dare to Be Different

Dare to Be Different

Everyone wants to be liked. When it’s obvious someone doesn’t like you, it takes a healthy amount of self-respect and confidence to say you know what? That’s fine. You’re certainly entitled to your opinion. If it’s all right, I think I’ll hang out with these people...

Does Your Company Process Need a Clean Up?

Does Your Company Process Need a Clean Up?

Stop for a second and think about your business. Ask yourself how it functions and what steps your clients or customers take to get from point A to point B. Imagine a stranger was to ask you "what exactly can I expect if I choose your company?"  If you can easily...

Your Website Is Unavailable

Your Website Is Unavailable

Recently, I had a call from a business owner who discovered her website was unavailable. When she typed in her web address she found her lovely, engaging website was gone. In its place, was this:    .  So what happened?   And more importantly,...

Keys to Great Web Copy

Keys to Great Web Copy

One of the most overlooked aspects of any web design project is web copy. Giving your website better visual appeal, better functionality or bringing it to the modern era are all very common reasons for a web redesign. However, very rarely do you see a redesign...

Marketing Spring Cleaning

Marketing Spring Cleaning

The weather has started to turn warm, so you know what that means, fewer sweaters and more t-shirts and capris. And so begins the annual closet swap as you put away the winter clothes and take out the summer ones. As you are moving things from one closet to the other...

Consultant Websites | In the Knowledge Business

Consultant Websites | In the Knowledge Business

Building a website around something tangible, like a tool, toy or food product is relatively easy. Start with good pictures of the products and maybe examples of people using the product and you're almost done. Even services like plumbing, carpet cleaning or...

4 Farmers Market Websites to Learn From

4 Farmers Market Websites to Learn From

It’s the time of the year when farm stands and farmers markets crop up on road sides and parking lots. Some are as simple as a few tables set with produce, others have permanent structures used year-round for community events and tastings. What does a farmers...