I’ll bet you didn’t know there’s a month long celebration dedicated to improving your website. Ok, so maybe I made up the whole Website Tune-Up Month. Even if the rest of the world isn’t celebrating, we think it is important.
What is a brand? It is a simple question, but when you search Google, there are 750,000,000 different results. That is a lot of opinions. definitions and ideas. So who is right? Honestly, most of the answers feel like variations on the same general theme: Your brand is defined, not by you, but by your customers.
When it comes to food marketing, it is all about the picture. No matter how good you make something sound, if you want to motivate someone to action you have to have a beautiful image.
I have always loved photographs. As a kid I was fascinated by the old photos my mom kept in a box in her closet. Now, you are probably thinking, sure that is nice, but so what? How does your love of photos relate to your business as a digital agency? Whether the picture is of people, cute cats or interesting architecture, it grabs attention. Beyond the ability to capture the attention of human beings, search engines love pictures too. So do you have a visual content strategy? You should.